I really like niche marketing on yahoo groups, I've found some of my best Black Networking / Biz Women / WAHM circles on yahoo. AND YOU DON'T HAVE TO DEAL WITH A TON OF EMAILS IF YOU DO'NT WANT TO... I get my favorite groups sent to my inbox, and for the rest I opt to read them only online, which is a great feature because practically ever day I'm going online looking at my yahoo groups and checking for the messages most relevant to me. I don't usually focus on the number of members, though its nice to be in a group of 500+ members, its also nice to be in smaller groups where you can make stronger connects.
Here are a few of my favorite spots:
▪ Black Women Who Work at Home
▪ Black Entrepreneurs
▪ Sisters in Business
▪ Black Business Owners Network
If you want a complete listing of Black Yahoo Business Groups or more low cost marketing ideas check the e-book:
A Black Online Entrepreneur's Web Guide: Build your Business Online
*Searching on yahoo groups helps, but many of the groups I found through random web surfing becauase the yahoo groups directory doesn't always show you what your looking for if you don't know the right keywords.
hope this helps
-lhenry
-The Sistapreneurs Network
- A New Forum for Black Women Professionals & Entrepreneurs
- http://msoyonline.com/sistapreneurs/
The Black Banner Rotator
Monday, May 28, 2007
Ethnic Niche Marketing on YahooGroups
Labels: books, ethnic marketing, newsgroups, resources, social networking
Quality Black Stock Photography & Clipart
iStock photo is a great resource for web site developers, graphic designers, self publishers, marketing agents .... just about anybody looking for some quality photography should go to istockphoto.com.
For web masters of color istockphoto.com is a dream come true, because you can find affordable, quality photography, and clipart that reflect African American, Asian, and Hispanic culture. When I say it's affordable I mean it. Unlike other stock shops online, you will pay between $1 and $5 per image or flash content. It doesn't get much cheaper than that!
I've used istock photos to create magazine covers, book covers, and to add an extra something to my websites. When your own digital photos don't cut it, and your looking for more quality clipart than a regular old search engine can give, I would definitely recommend going to istockphoto.
Not only can you find great images, you can also earn revenue by submitting your own photos to istock. Just be advised that there is an online exam you must take and you must be able to create quality commercial images / photography. iStock isn't in the business of taking unprofessional work, so if you are not a great artist this isn't the right program for you. With free membership, low-cost graphics, and opportunity to make money, istockphoto.com is truly a dream come true.
International Black Business Moms Association
I just found the International Black Business Moms Association, a web resource including information for professional moms of color. According to the site info, the IBBMA is dedicated to celebrating the entrepreneurial spirit of professional black women and mothers from all over the world.
Official Url: http://www.ibbma.org/
If you would like to find more links like this, don't forget to check out
Black Work At Home Moms: Mahogany Momma Web Guide #4
http://www.msoyonline.com/mahogany_momma/mahogany_momma.php
Each One Teach One & We All Grow
-lhenry (www.blackmomsclub.com)
Labels: black business moms, mompreneurs, resources
Sunday, May 27, 2007
Introducing a New Forum for Black Women Entrepeneurs
The Sistapreneurs Network is up an running, this is a new forum for Women Professionals of Color with a specific focus on Black Women Entrepreneurs, Work at Home Moms, Small Business Owners and Corporate Women.
This site is a brainchild of mine. For the last few months I've been working hard trying to develop a true space for my fellow sistapreneurs to socially network and I think the Sistapreneurs Networking Forum is it. So logon, say something, and tell me what you think.
Oh and please remember the Sistapreneurs Network is a work in process sooooooo the more you contribute the faster it will grow. Suggestions and feedback are very much welcome, so do tell me what you think and how WE can make it better.
Official Website URL: http://msoyonline.com/sistapreneurs/
-lhenry (www.blackmomsclub.com)
Thursday, May 24, 2007
Market to Black Moms
Next to 'Word of Mouth' Marketing, Niche Marketing has to be one of the best advertising avenues available to you. If your target audience is Black Moms / Children of Color take a look at the new advertising packages available at Mahogany Momma Web Guides. Mahogany Momma is currently accepting marketing material for its new Gift Bags as well as Ads for the Special Mahogany Momma print edition. Over 100 Gift Bags and copies of the Special Print Edition will be distributed to Black Moms / Women of Colr at the 2007 Harlem Book Fair. Gift Bags will also be used as prizes in the BlackMomsClub.com: Mahogany Momma July Giveaways. Advertising Slots and Special Discounted Rates for the Upcoming MM Events are limited so act now.
For more details visit Mahogany Momma Web Guides of Moms of Color
http://mom.msoyonline.com
-lhenry (www.blackmomsclub.com)
Tuesday, May 01, 2007
Lowcost Ethnic Marketing
The World Wide Web is way too big for you to advertise on any and every site. In addition to looking for cost effective advertising opportunities, you also want to make sure you advertise on pages where your consumers are most likely to visit. Listed below are websites that cater to and/or specialize in niche marketing, ethnic marketing, and advertising portals.
1. Urban Dynamics Black Banner Exchange & Business Webtools
http://msoyonline.com/ud/
2. Onyx Underground Black Banner Exchange http://www.onyxunderground.com/bannerexchange/index.php
3. Black Mom Links
http://www.blackmomlinks.net
4. AdGroups Urban Advertising Network
http://www.adgroups.com
5. Izania Advertising
http://www.izania.com
For my complete and extensive list, get a copy of the e-book -
A Black Online Entrepreneur's Web Guide: Build your Business Online
Feel free to add more link recommendations or site feedback, I'm sure others would appreciate it, I know I would.
-lhenry (www.blackmomsclub.com )
Labels: ethnic marketing, niche marketing
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